Friday 5
TweetWelcome to our Friday 5!
Friday5 is the top 5 articles we have read during the week and the top 5 jobs we find in mobile. For now this will live on our blog but will live on our homepage once we revamp our homepage. Browse away!
FRIDAY 5: ROUND UP OF THE TOP 5 STORIES OF THE WEEK
1. Cloud, Mobile and BI Skills to Lead Technology Hiring in 2013 by itworld
“Someone who thinks they can just hire someone to develop a mobile application is missing out on the fact that you need multiple skills sets that come from different people,” he said. “There’s not a one-size-fits-all from a skills set perspective.” (Read entire article)
2. Women Are Buying Mobile Devices For Themselves, Their Adult Kids, Their Parents, Their Grandchildren by MediaPost
“Most women over 45 fit more than one of these profiles, of course, and smartphones don’t just allow members of each segment to meet that segment’s needs; smartphones allow them to bridge the gaps between all of the segments they find themselves in, and to do a better job as a concerned daughter, professional colleague, curious grandmother, and avid reader—all in the same day.” (Read entire article)
3. Online Poised To Break 25% Budget Milestone, Mobile Fueling Half Its Growth by MediaPost
“Facebook represented 40% of the growth in U.S. desktop display,” Anmuth projects, adding: ”However, in 2013, we estimate Facebook’s total desktop revenues to decline 4% due to the shift to mobile.” (Read entire article)
4. Study: Tablet Users Like To Shop, Buy by MediaPost
“44% on the tablet side identified shopping as a typical activity on their devices versus only 20% on smartphones. Tablets’ larger screens make them inherently more suited to browse products, compare prices, read reviews and ratings and the like than smartphones. People are also more apt to use tablets to shop from the comfort of their couch.” (Read entire article)
5. Digital Hyper-Tasking Will Push Mobile in 2013 by MediaPost
“… in 2013, consumers will look to their mobile devices to maximize absolutely every moment. Hectic, urban lifestyles mean that no amount of (micro) time will be too fleeting, or activity too absorbing, to cram in more content, connection, consumption or simply more fun.” (Read entire article)
TOP 5 JOBS OF THE WEEK
Sr Business Analyst e-Commerce and Multichannel Technology
Company: Target
Location: Minneapolis, MN
E-Commerce Specialist
Company: illy caffe North America
Location: NY, NY
Media Planner/Buyer
Company: M&CSaatchi
Location: London, UK
Mobile Campaign Manager – Ad Trafficking, Media Buying, Landing
Company: CyberCoders
Location: New York City, NY
Solutions Architect
Company: New Balance
Location: Boston, MA
